Criminal

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  • Directed By: Ariel Vromen
  • Written By: Douglas Cook, David Weisberg
  • Release Date: April 15, 2016
  • Domestic Distributor: Lionsgate
  • Cast: Kevin Costner, Gary Oldman, Tommy Lee Jones, Ryan Reynolds

Box Office Info:
Budget: $30 millionFinanced by: Millennium Films
Domestic Gross: $14,708,696Overseas Gross: $24,095,297

criminal 2016 costner
The budget for Criminal was just north of $30 million and it was financed by action schlock specialist Millennium Films and international sales limited most of their exposure to the budget.  Lionsgate acquired US and UK rights and originally scheduled the film for release on August 21, 2015 but pushed Criminal back to January 22, 2016 and filled its vacancy with American Ultra.  January 22, 2016 was also scheduled to release another Millennium financed action pic London Has Fallen, but both titles were pushed back.  Criminal was then moved to April 15 as counter-programming to The Jungle Book and Barbershop: The Next Cut and was tracking for a modest $7 to $9 million opening.

Lionsgate spent $17.42 million on national TV ad spots (as per iSpotTv), plus millions more in print, online, radio, billboard, booking fees, etc. — for a domestic P&A spend north of $30M.  Criminal received mostly poor reviews and it became yet another Costner flop after nearly two decades of Costner flops.  After his fiasco The Postman (1997), the actor had toplined mostly bombs For Love of the Game (1999), Thirteen Days (2000), 3000 Miles to Graceland (2001), Dragonfly (2002), Rumor Has It (2005), Swing Vote (2008) and his late career comeback fizzled with the underperformers 3 Days To Kill (2014) and Draft Day (2014).

It tanked with $5,767,278 — placing #6 for the weekend led by The Jungle Book.  The film saw a 46% second weekend decline to $3,116,777 and fell 56.8% in its third session to $1,346,196 and promptly lost most of its theater count.  Criminal closed after 6 weeks with only $14,708,696.  Lionsgate would see returned about $8 million after theaters take their percentage of the gross, leaving much of their P&A expenses in the red and their unreported acquisition cost at a loss.

Overseas, Criminal cumed $24 million across numerous distributors, with the bulk of its tally coming from China with $15.7 million.  The reported UK gross for Lionsgate has been just $352,892.  Germany was to mark the final market in its offshore rollout, but it was dumped straight to video.

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