ELEKTRA

Elektra

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  Genre(s): Action

• Directed By: Rob Bowman
• Written By: Zak Penn, Stuart Zicherman, M. Raven Metzner
• Release Date: January 14, 2005
• Domestic Distributor: FOX
• Cast: Jennifer Garner, Goran Visnjic, Kirsten Zien
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Box Office Info:

Budget: $43 million	Financed by: New Regency; FOX
Domestic Box Office: $24,409,722	Overseas Box Office: $32,271,844

“30-seconds into the movie you’re like oh, fuck. I literally, to this day, am still so embarrassed by that movie. I probably shouldn’t say this but I know Jennifer Garner is too.”
—Screenwriter Stu Zicherman

Elektra was co-financed by New Regency and FOX for $43 million and this spin-off of the less than stellar Daredevil, was made during a period where the Marvel brand brought us such gems as Hulk, Blade: Trinity, Fantastic Four,  X-Men: The Last Stand and Ghost Rider.  Elektra was announced in early 2003 when Daredevil was still in theaters and Daredevil director Mark Steven Johnson was unavailable to helm this spinoff because he became attached to Ghost Rider.  Rob Bowman (Reign of Fire) was brought in to direct and Elektra would end his big screen career.

In the hacked Sony emails at WikiLeaks, Marvel Entertainment CEO Ike Perlmutter wrote about Elektra: “Very bad idea and the end result was very, very bad.”  Critics also thought the movie was very, very bad and FOX dated the picture over the Martin Luther King Jr holiday frame on January 14.  Elektra bowed against Coach Carter, Racing Stripes and the wide expansion of In Good Company.  It came in well below expectations at $12,804,793 — placing #5 for the weekend led by Coach Carter.  Elektra was incredibly front loaded and sank 69% in its second frame to $3,964,598 and followed that with a 64.4% third frame plunge to $1,411,578 and then promptly lost most of its theater count.  The domestic run closed with a terrible $24,409,722.

FOX released Elektra in most overseas markets and it continued to flop, with Spain posting the highest gross with a soft $4,384,232.  The overseas cume was $32,271,844.  The worldwide total was $56.6 million and FOX would see returned about $31.1 million after theaters take their percentage of the gross — which would not even cover the worldwide P&A spend and leave the budget in the red.