The Warrior's Way
- [Total: 2 Average: 2]
- Directed By: Sngmoo Lee
- Written By: Sngmoo Lee
- Release Date: December 3, 2010
- Domestic Distributor: Emerald City; Sad Flutes (through Relativity)
- Cast: Dong-Gun Jang, Kate Bosworth, Geoffrey Rush
Box Office Info:
|Budget: $42 million||Financed by: Continental Entertainment Capital; Footprint Investment Fund|
|Domestic Box Office: $5,666,340||Overseas Box Office: $5,421,229|
The Warrior’s Way was majority financed by Continental Entertainment Capital with a $42 million budget and UK based Footprint Investment Fund put up early development cash. The film which was shot in 2007, collected dust on the shelf when financial problems hit the green screen heavy film in post production.
Originally set for release in the US through Rogue, the shuttered distribution arm was purchased by Relativity who put The Warrior’s Way out as their first film as a distributor through a rent-a-system deal. Production companies Emerald City and Sad Flutes covered the P&A costs, committing between $15 million and $20 million for marketing. One month before it hit US screens, the film landed major deals at the American Film Market for overseas sales.
The Warrior’s Way was tracking for a modest $5 million opening and received mixed to poor reviews. Relativity’s first film out of the gate was a dud, opening to a terrible $3,048,665 — placing #9 for the weekend led by Tangled. Audiences gave The Warrior’s Way a poor C- cinemascore and the pic dropped a huge 68% in its second weekend to $975,541. It quickly closed with just $5,666,340 and after theaters take their percentage of the gross, Emerald City and Sad Flutes would see back about $3 million.
The long delay certainly cooled off the film, as there was little interest from overseas markets where it pulled in just $5.4 million and went straight to video in most key territories. Producer Michael Peyser expected South Korea (director Sngmoo Lee’s home country) distributor SKT to pull in at least $20 million in receipts, but The Warrior’s Way tanked with just $2.6 million — which was the highest offshore number.