Let Me In
Box Office Info:
|Budget: $20 million||Financed by: Hammer Films; Overture|
|Domestic Box Office: $12,134,935||Overseas Box Office: $12,010,678|
The newly revived Hammer Films purchased the remake rights to the acclaimed Swedish vampire film Let The Right One In at the 2008 Tribeca Film Festival. The budget for Let Me In was $20 million and it was financed by Hammer and Overture. Overture was the short lived distribution company owned by the cable giant Starz and about two months before Let Me In opened, the company was sold off to Relativity after a series of box office misfires. Relativity handled the final three Overture releases: Let Me In, Jack Goes Boating and Stone.
Let Me In was dated for October 1, 2010 and it was tracking very poorly. In fact, since the announcement of the project, Let Me In was met with extreme hostility from fans of the Swedish picture, who were expecting a soulless reworking of a movie that was done very well. Surprisingly, Let Me In was hailed by critics and by many of the project’s initial detractors.
It bowed against The Social Network and another horror film Case 39. The two horror entries cannibalized each other at the box office. It was booked into 2,020 theaters and pulled in a terrible $5,147,479 — placing#8 for the frame led by The Social Network. Inexplicably, Relativity released the horror flop My Soul to Take the following weekend, adding more horror clutter to the market. Audiences gave Let Me In a toxic C+ cinemascore and it sank 52.5% to $2,447,618 and plummeted 66.1% in its third session to $830,676. The domestic run closed with only $12,134,935. About $6M would be returned after theaters take their percentage of the gross — barely denting just the P&A costs.
For the overseas rollout, Icon distributed in Hammer’s home country the UK, where it tanked with $2,236,692. Icon also distributed in Australia to a dismal $918,014. The offshore cume was just $12M across numerous distributors.